Israel Lifshitz

CEO & Founder

Israel Lifshitz, CEO, founded SysAid Technologies (formerly Ilient) in 2002. After years of working with complex, resource-heavy and costly software solutions, the gap in the market for simple, comprehensive and cost-effective software solutions was increasingly evident. That's when Israel devised SysAid, with the singular mission of simplifying the lives of IT and service desk managers all over the world.

Drawing from seven years IT industry experience and lessons learned from other software solutions, after extensive consultation with IT and service professionals, SysAid IT was launched in 2003. The infrastructure behind SysAid Technologies today was hand-built by Israel, who embedded his vision of simplicity into the core of the product, while ensuring the flexibility for future enhancements to come. Today, he continues to take a hands-on role in evolving SysAid Technologies in line with the dynamic needs of service managers, by engaging in direct consultation with SysAiders and industry professionals across the globe.

Israel wrote his first program at the age of 10 on a Commodore 64, and has not stopped programming since. He holds a BSc in Computer Engineering from the Technion (Israel Institute of Technology), and regularly lectures at Marketing and Entrepreneurship Forums.

Saar Bitner

EVP Strategy & Marketing

SysAid's former Director of Product Management and Director of Sales & Management, Saar has since become the cornerstone of SysAid's multi-talented Sales and Marketing teams. Spearheading the advancement of SysAid's global marketing strategy and the evolution of the SysAid brand, he divides his time between managing SysAid's direct online marketing and sales channels, and international business reseller partnerships. He also oversees SysAid's branding, merchandising, graphic design, advertising, PR, media, and communications activities.

Prior to joining SysAid Technologies in 2007, Saar was the Executive Director of Product Management for LightSand, where he coordinated extensive product rollouts in Europe and the U.S., as well as sales and marketing activities for a multi-lingual international service base.

Saar holds a BSc in Computer Science and an MBA specializing in Management of Technology-Based Firms from the Technion (Israel Institute of Technology). With his experience as lecturer in the Technion's MBA program, Saar is often asked to be a guest speaker at Internet Marketing courses and IT seminars around the world. He is also a huge fan of the ever-popular reality show Survivor, and for those that know him, it's quite obvious that he would not last very long on the island without his iPhone – he loves his tech gadgets!

Sarah Lahav

VP Customer Relations

SysAid Technologies' first employee, Sarah has remained the vital link between SysAid Technologies and its customers since 2003. As the Head of SysAid's dynamic Customer Service and Support Team, she oversees all first-level customer support functions, including technical support, general queries, payments, and the SysAid IT Community Forum.

Sarah is also developing and leading SysAid's Certification Training program, advancing new syllabus content, teaching methods, and training technology. With first-hand experience of SysAid Technologies products in the service desk environment, she is a key source of input for SysAid Technologies design and development phases, and continues to champion the voice of the customer to this day.

Previously, Sarah was the Customer Project Manager at 4Log, where she managed the implementation of new warehouse and logistics systems, and the provision of on-site technical and customer support.

Sarah holds a BSc in Industrial Engineering, specializing in Information Technology from the Open University in Israel. She also claims to be very close to Wii expert status with the help of her two small children.

Oded Moshe

VP Products & IT

With 15 years of experience in various Product and IT Management positions, Oded joined SysAid Technologies in 2008, and has continued to pave the way for the future of SysAid products.

Pioneering the SysAid Roadmap, Oded is responsible for SysAid's overall product strategy, feature enhancements, and the future direction of new SysAid modules. Among his duties, Oded manages relationships with OEM and technical partners around the world, and is the technical point of contact for all SysAid feature requests. Co-leading the design phases for new SysAid releases, he researches new technological innovations and integration methods, and reinforces the accessibility, simplicity, and spread of ITIL best practices throughout the SysAid product line. More recently, Oded has also taken over responsibility for the company's internal IT and cloud services environments, and of course uses SysAid IT with its built-in ITIL processes to handle the company's IT needs.

Prior to joining SysAid Technologies, Oded worked as the IT Manager at Eden Springs (Europe), where he led the implementation of IT strategy and systems, and the standardization of IT management processes in 18 new European markets.

Oded holds a BA from The College of Management Academic Studies in Israel, specializing in Information Technology. He gained CIO certification in 2005, is an ITSMF member, and regularly participates in ITIL forums around the world.

Eliezer Dikstein

VP Research & Development

At the helm of SysAid Technologies Research & Development, Eliezer steers the future of SysAid’s product developments. Eliezer brings over 27 years of experience in the hi-tech industry, leading R&D organizations in various technologies.

Prior to joining SysAid, Eliezer was VP R&D and Site Manager at Leonardo Media, a provider of SaaS for managing media for the travel industry, and before that served as VP R&D at Exanet software company (acquired by Dell) that developed a scalable Network Attached Storage solution.

Eliezer holds a B.Sc. in Computer Engineering from the Technion, Israel's Institute of Technology, where he graduated at the top of his class.

Together with Eliezer’s wide business perspective and extensive background in software development, he plans on taking SysAid to the next level of outstanding performance. As a passionate wine connoisseur, Eliezer has also traveled throughout many wine roads in Europe and America.

Eran Waldman

VP Finance

Eran Waldman leads the financial administration and human resources at SysAid. His expert management extends to responsibilities that include accounting, financial analysis, treasury, tax, investor relations, and handling all audits and consulting activities for SysAid's business clients. Eran Waldman was part of the SysAid team for eight years as the licensed CPA before officially joining and enhancing the SysAid staff as the VP of Finance in 2011. He therefore brings years of high-tech financial experience as a CPA, business owner, and financial specialist to SysAid, as well as his familiarity of the company's history.

Prior to joining SysAid, Eran served as the financial executive and owner of his own business firm and gained invaluable knowledge and skills as a financial professional.

Eran holds a BA in Accounting and Economics from Tel Aviv University in Israel. Eran is also an avid fan of Barcelona soccer team and judging from his savvy finance skills, we suggest putting your money on the same team as Eran!

Dan Benger

VP Sales

With over 15 years of experience in international sales and business development in several global software companies, Dan joined SysAid towards the end of 2011 to lead the expanding sales team and fast-growing customer accounts.

Prior to joining SysAid, Dan founded and led an innovative startup that developed a software platform for scheduling meetings and conferences via mobile phones. Dan also spent several years at Interwise, a global web conferencing company that was acquired by AT&T in 2007, and in his VP position, he led the company to dominate the market in his region.

Dan holds an MBA from the Business School of Leicester University in the United Kingdom, and a Master of Arts in Philosophy, Information and Digital Culture from Tel Aviv University. He is also a former pro basketball player, and played for the Israel national youth team, experiencing the thrill of many championships!